"The program really has changed our perspective on the way we look at these venues.  C.A.L.M. is mentioned daily at both Wheelhouse and Start Bar…”
Geo Guinn

General Manager, The Wheelhouse & Start Bar

St. Louis, Missouri

C.A.L.M. BAR UNIVERSITY

REduce  Problem$

If your venue could increase sales & safety while saving insurance $$$$$...imagine how that would improve business?


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All rights reserved.

​​​​​​HOME OF THE C.A.L.M. STANDARD & C.A.L.M. BAR SAFETY

A SAFETY AND SALES LEADERSHIP PROGRAM FOR HOSPITALITY MANAGEMENT & STAFF

HELPING OPERATORS, AGENTS, & UNDERWRITERS TRAIN PEOPLE & PROTECT INVESTMENTS 

Separate yourself from the competition.

Take control of your safety, sales, & savings.

sharpen

INCREASE revenue

Improve safety

RAISING THE STANDARD FOR HOSPITALITY SAFETY & SALES

ACHIEVE


WELCOME TO  C.A.L.M. BAR SAFETY 

hospitality SALES, SAFETY, & SECURITY EXCELLENCE

"LOOK FOR THE SHIELD"

 


​ LEARN 

online

“The recruiting staff section is gold, FYI…”
Ryan Binkley
Owner, Game 6 Honky Tonk Joint 
St. Louis, Missouri

"ICC has worked with Steve and is very supportive of the theory and principles of 'The CALM Standard'."
Howard Beck, CPCU, AU
Vice President of Underwriting, Illinois Casualty Company

Learn The C.A.L.M. Standard.

master

"The C.A.L.M. Standard could be a game-changer as to how law enforcement and city officials relate to and approach the hospitality business."
Joe Steiger, Retired Police Detective, STLMPD
Former President of the St. Louis Police Officer's Association